Marketing Articles/ Articles and information on marketing

Divide and Conquer: How to Work Your Client Database for Maximum Results

So you've got a decent client database? Congratulations on half the battle! Learning to "work" your database takes time and energy, but being smart about how you approach your list can make all the difference. 

Top Reasons why you need a CRM database to track your customer relationships

Your customer relationships are the life blood of your business and maintaining those relationships quickly becomes a job in itself. It is vital that you have a system in place to track and maintain your relationships in a central location for easy reference.